Deliverables for Winter Collection 2020

For this season, ANIMALE drew inspiration from decades and diverse personalities, creating imagery that embodies the brilliance, strength, and boldness of women. The collection reflects a deep understanding of femininity, celebrating complexity, confidence, and individuality.

The Winter 2020 collection was crafted with women’s desires at its core, giving them a voice through bold, unique designs. Titled “Women,” it takes an intrinsic look at the feminine, seamlessly blending past influences with modern expressions.

My Role
My challenge was to propose a fresh identity that broke away from tradition while staying connected to ANIMALE’s brand ethos. This approach allowed for creative freedom while ensuring alignment with the collection’s empowering message.

Deliverables

• Landing page: Designed for marketing and lead capture, along with email marketing assets and Instagram stories.
• Brochure Card: Developed with final digital mockups, graphic specifications, and output files for production.